
INFORM goes beyond simply distributing news releases; it also creates a relationship between journalists and its clients. This results in brand exposure to the print and electronic media, promotion of the client’s products and services, and the establishment of a positive corporate image.
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This is a dedicated and tailored system that evaluates the opinion, culture, and communication of a company with all of its audiences, and which produces a diagnostic based on psychosocial techniques through individual interviews with many audiences of the company. |

This training area consists of practical exercises and mock interviews to ensure employees perform efficiently during interactions with representatives of print and electronic media. This training is designed to provide basic knowledge of verbal communication, body language, and language structure; a clear perspective of how the media works; optimized contacts with the media to efficiently pass on information; and familiarity with microphones and cameras.
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Based on strategic and market positioning, this service reviews opportunities and creates corporate advertising campaigns, both to ingrain in the minds of the public the image of new companies, products, or institutions as well as to reinforce the image of established brands. |
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